What do you think is more important in safelists: the number of received clicks or the number of sent emails?

Many people get it wrong and think that clicks are more important.

But the reality is that the quantity of sent emails indicates if a site is good.

Yes, when I first realized that, I was like: "How can it be? If a site sends a lot of emails who will ever read them? How will it convert?"

Strangely enough, the more a site produces emails, the better conversions you can expect.

To understand that, just think about WHY people send emails. 

They send emails because they believe the site will deliver results: signups and sales. It's a matter of trust that forces people to login every day to post their ads... 

... to buy upgrades, credit packs, and solo ads.

They earn credits by clicking ads with a single goal: to be able to send their emails. Not to insanely collect virtual things, trophies and badges.

On the opposite, how do sites die? There are many sources that were once great but over time have become abandoned. They are still online, but no one bothers to login and send their ads. Why?

Because people don't believe the site can produce something more than just hits.

They don't want clicks, credits, banners, etc. They want results, and they use things I mention as tools to get them.

So, if you see a site that is consistently sending a lot of emails, you need to pay more attention to it and put it on your priority list. Of course, you need to track your numbers to see if it works for you. I explained how I track my numbers in this video.

Yesterday, I published my best converting sites report, and guess what? All the sites in that list are bombarding you with tons of emails every day.