If you want success in life and in business, then you need to focus on the most important principles of success. This was illustrated by Ray Dalio in his book titled "Principles".

 

Ray is a billionaire investor and businessman, who rose to success by following a set of basic principles. He stated that if you break everything down to the most important parts, then things become simple. All good habits and actions are formed with good basic principles at their core.

 

Success online works the same way. If you try to build a business with a bad foundation of principles, then all the work you do will keep crumbling around you, because it wasn't built on a solid foundation. Just like a building built on sand in an earthquake, there is no way to keep building on a shaky foundation.

 

Unfortunately, most people trying to make money online are trying to make money using a principle with a shaky foundation. The business strategy of trying to sell to strangers is a sure path to financial ruin.

 

People no longer buy anything except small impulse purchases without a recommendation from people who they know, like, and trust. If you want to get people to buy your product, service, or opportunity, then you need to get them to know, like, and trust YOU first.

 

Know, Like and Trust is a basic foundation principle of every long-term successful online business.

 

They don't try to get strangers to buy their products. They try to get stranger to connect with them by joining their email list or following them on social media. Then over time, they build up trust as well as educating and motivating people to want to do business with them. Only after they have proven themselves as trustworthy do they start recommending their products.

 

If you want to succeed online, then you need to focus on building a following first. I suggest starting with an email list because it is the easiest system to build and maintain.

 

If you focus on building your audience first, then success will surely follow.

 

Let me know if you want help building your list. I am here for you.