How is your online business like a hockey game?
You have to be ready to pivot.
What do I mean by that? Simply that things are going to change and you have to change with them.
If you were playing hockey and someone passed you to the puck, you would probably want to skate in a straight line right to the opponent's net and score a goal. That's not how it usually works though.
You start skating toward the goal and player from the other team tries to block you or take the puck. You have to pivot and get around them. Maybe you have to pass the puck to another player who is in a better position.
If you do get to the opponent's net, then there is still the goalie you have to get past. That will require some pivoting and changing your approach.
If you pivot enough times and keep changing your approach to be successful, then you just might score a goal.
It is the same with your business or online opportunity. You have to be flexible and ready to pivot.
Maybe you are promoting an opportunity that just isn't compelling anymore. You will have to switch to a new one.
Maybe your favorite traffic sources is not getting signups anymore. You will have to find the ones that are converting.
If you goal is to build a reliable online income, then you need to stay consistent with the goal, but be flexible with how you get there.
How long have you been promoting the same opportunity? Is it making you consistent income and growing at a rate fast enough to get you to where you want to be? If you have just been in a holding pattern or losing money for more than 12 months, then it is time to pivot and try something new.
